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See why fellow Wauwatosa shoppers cannot get enough of the Lincoln lineup

Wauwatosa is about a 20-minute drive away from our Glendale WI dealership where you'll find a great selection of new Lincoln models. This all-American brand offers timeless and sophisticated design and amenities that will impress you and your passengers - even those who drive European luxury cars!

What the Lincoln Brand brings to the table

Some premium and luxury brands are a bit showy, and that's great for some, but if you're the type who likes to be demurer about your financial status, the Lincoln label allows you to be discerning without feeling like your showing off too much. We also love the standard amenities that you can find on these models; unlike some entry-level vehicles or trims that feel under-powered and under-equipped, the Lincoln brand offers up a lot from the get go.

Top Lincoln Models

When you come in from Wauwatosa, you'll find a great selection of all the new Lincoln models in the lineup. That said, there are some we have more of in stock. If you're looking for a sedan, check out the Lincoln MKZ. It's a perfect way into the Lincoln premium brand, and if you want a hybrid option you can get one and it'll cost the same as the gasoline model, which isn't something you see with other brands.

For Wauwatosa drivers who prefer riding higher, we have several new Lincoln crossovers and SUVS. The largest and probably the most iconic is the Lincoln Navigator, and the imposing luxury SUV has a lot of space, an extended version, and amenities that would even make BMW and Mercedes-Benz drivers green with envy. For something on the smaller side, choose the Lincoln MKC crossover. Although it's considered the 'entry-level' model, it's packed with a lot of standard features, making it a smart choice for those moving on from economy brands.

Buy, Sell or Trade near Wauwatosa, WI

Begin the process to trade-in your car online today. You can request a trade-in examination with us online, then come and pay us a visit to carry out the process. Trading in is a fantastic way of getting money out of your old vehicle to put toward something new or used at Heiser Lincoln. We're invested in offering you a reasonable value for your vehicle, so that you can drive home in something new to love.

If you're ready for your first Lincoln vehicle, or have one that you're looking to upgrade, make your way in from Wauwatosa to meet with a sales person and review our inventory. We'll get you out on a test drive, answer any of your questions, and go over financing options for buying or leasing a Lincoln sedan or SUV. We want you to have the best and with the Lincoln brand you can.